At present, good designers are being undermined by cheap off the shelf logo designs that are flooding the market.
The web is full of small, local businesses offering logo designs for peanuts. Unfortunately, a strong brand concept takes more than a couple of hours to complete, it takes days of research. Research into what your customers currently think about your brand, and how it could be improved. Also, what are your competitors doing well, how are they being successful. Joel Siddall can fully evaluate a brands performance and protect your brands equity.
A strong brand identity can give you the edge over competitors in your target market, and should definitely
not be overlooked, your brand is unequivocally your strongest asset in business.
Whether you need an entirely new logo to launch your business, or require your existing logo reinventing due to levelling growth. Joel Siddall can use his knowledge and unique design skills to help your business.
The way in which a brand represents itself visually can really determine whether the company will be a success
or not, and with a greater number of larger companies investing a lot of money into their corporate branding, companies which do not take care of their image will begin to fall behind and stop growing.
My design process involves Brand Evaluation, Market Research, Competitive Positioning, Differentation and brand Planning. If your designer doesn't use a process similar to this, you might want to ask yourself why. Allow Joel Siddall to use his experience and knowledge to raise your companies profile and enhance its reputation
Require your stationery designing too?
On a number of occassions my clients have been so impressed with the standard of my logo designs they
have asked me to create their stationery awel. If you require stationery, I can create a consistent style to perfectly compliment your new logo (please see my case studies here).
I also offer print management as an add on serivce with the stationery projects, if you would like to know more about this service then please do not hesitate to get in touch with me through my online form.